Brand Guidelines
Resources, assets, and typography guidelines to help you present the Nexus brand consistently across digital and print media.
01. Logo Variants
Official Logotypes
Primary Nexus wordmark available in high-contrast light and dark versions.
02. Color System
Primary Palette
#0A0A0A
Obsidian Void
#0A0A0A
#FFFFFF
Pure White
#FFFFFF
#171717
Subtle Glass
#171717
#5F75FF
Electric Indigo
#5F75FF
03. Typography
Brand Typeface
Primary Sans-Serif
Geist / Inter
Used across headers, primary user interfaces, and marketing copy for ultra-clean readability.
Type Specimens
Aa Bb Cc Dd Ee Ff Gg 1234567890
Monospace: const nexus = new Engine();
04. Guidelines
Logo Usage Rules
Do
- Provide ample clear space around the logotype.
- Use the white logotype on dark background surfaces.
- Maintain the original proportion and typography tracking.
Don't
- Do not distort, stretch, or alter the logotype proportions.
- Do not add drop shadows, glows, or unapproved gradients.
- Do not place the dark logotype over low-contrast dark images.